:root {
  --bg-dark: #0F0E0D;
  --bg-light: #F5F2EC;
  --bg-darker: #07060A;
  --accent: #C5392B;
  --accent-dim: #A02E22;
  --text-on-dark: #EDE8DF;
  --text-on-light: #1A1816;
  --muted-on-dark: #8A847B;
  --muted-on-light: #6B6660;
  --border-on-dark: #2A2724;
  --border-on-light: #DDD6CB;
  --font-display: "Fraunces", Georgia, "Times New Roman", serif;
  --font-body: "Inter", -apple-system, BlinkMacSystemFont, system-ui, sans-serif;
  --content-max: 1280px;
}

* { margin: 0; padding: 0; box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  font-family: var(--font-body);
  font-size: 17px;
  line-height: 1.65;
  color: var(--text-on-dark);
  background: var(--bg-dark);
  -webkit-font-smoothing: antialiased;
  font-feature-settings: "ss01", "ss02";
}

a { color: inherit; text-decoration: none; }

.container {
  max-width: var(--content-max);
  margin: 0 auto;
  padding: 0 24px;
}
@media (min-width: 768px) { .container { padding: 0 56px; } }
@media (min-width: 1100px) { .container { padding: 0 80px; } }

/* ===== Sections ===== */
section { padding: 80px 0; }
@media (min-width: 768px) { section { padding: 120px 0; } }

.section-dark { background: var(--bg-dark); color: var(--text-on-dark); }
.section-light { background: var(--bg-light); color: var(--text-on-light); }
.section-darker { background: var(--bg-darker); color: var(--text-on-dark); }

/* ===== Section labels (small uppercase tracking) ===== */
.section-label {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
  margin-bottom: 28px;
}
.section-light .section-label { color: var(--muted-on-light); }

/* ===== Typography ===== */
h1, h2, h3, h4 {
  font-family: var(--font-display);
  font-weight: 400;
  letter-spacing: -0.015em;
  line-height: 1.08;
}
h1 { font-size: clamp(40px, 7vw, 80px); }
h2 { font-size: clamp(32px, 5vw, 56px); }
h3 { font-size: clamp(24px, 3vw, 36px); }
h4 { font-size: clamp(18px, 2vw, 22px); font-weight: 500; letter-spacing: 0; }

em.accent { 
  font-style: italic; 
  color: var(--accent); 
  font-feature-settings: "ss01"; 
}

p { margin-bottom: 1em; }
.lede { 
  font-size: clamp(18px, 2vw, 22px); 
  line-height: 1.55; 
  max-width: 720px; 
  color: var(--text-on-dark); 
}
.section-light .lede { color: var(--text-on-light); }

/* ===== Header / Nav ===== */
.site-header {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 100;
  background: rgba(15, 14, 13, 0.78);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  border-bottom: 1px solid var(--border-on-dark);
}
.site-header .container {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding-top: 18px;
  padding-bottom: 18px;
}
.logo {
  font-family: var(--font-display);
  font-size: 24px;
  letter-spacing: -0.01em;
  color: var(--text-on-dark);
  display: inline-flex;
  align-items: baseline;
}
.logo em { font-style: italic; }
.logo .dot {
  display: inline-block;
  width: 8px;
  height: 8px;
  background: var(--accent);
  border-radius: 50%;
  margin-left: 4px;
  transform: translateY(-2px);
}
.main-nav { 
  display: none; 
  gap: 36px; 
  font-size: 14px;
  font-weight: 400;
}
@media (min-width: 768px) { .main-nav { display: flex; } }
.main-nav a {
  color: var(--text-on-dark);
  opacity: 0.75;
  transition: opacity 0.2s;
  position: relative;
}
.main-nav a:hover { opacity: 1; }
.main-nav a::after {
  content: "";
  position: absolute;
  left: 0;
  right: 0;
  bottom: -6px;
  height: 1px;
  background: var(--accent);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 0.25s ease;
}
.main-nav a:hover::after { transform: scaleX(1); }
.nav-toggle {
  display: flex;
  flex-direction: column;
  gap: 5px;
  background: none;
  border: none;
  cursor: pointer;
  padding: 8px;
}
@media (min-width: 768px) { .nav-toggle { display: none; } }
.nav-toggle span {
  width: 22px;
  height: 1.5px;
  background: var(--text-on-dark);
  display: block;
}

/* Mobile nav sheet */
.mobile-nav {
  position: fixed;
  inset: 0;
  background: var(--bg-dark);
  z-index: 99;
  padding: 100px 24px 40px;
  transform: translateY(-100%);
  transition: transform 0.35s ease;
  overflow-y: auto;
}
.mobile-nav.open { transform: translateY(0); }
.mobile-nav a {
  display: block;
  font-family: var(--font-display);
  font-size: 32px;
  padding: 14px 0;
  border-bottom: 1px solid var(--border-on-dark);
}
.mobile-nav .nav-section { margin-top: 32px; }
.mobile-nav .nav-section-label {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
  margin-bottom: 12px;
}
.mobile-nav .nav-section a {
  font-size: 20px;
  padding: 10px 0;
}

/* ===== Hero ===== */
.hero {
  min-height: 100vh;
  padding-top: 140px;
  padding-bottom: 100px;
  display: flex;
  align-items: center;
  position: relative;
  overflow: hidden;
}
.hero-content { max-width: 980px; }
.hero h1 {
  font-size: clamp(38px, 6.5vw, 76px);
  line-height: 1.04;
  letter-spacing: -0.02em;
  margin-bottom: 0;
}
.hero h1 .name { font-weight: 500; }
.hero p.intro {
  font-size: clamp(18px, 2vw, 24px);
  line-height: 1.5;
  color: var(--text-on-dark);
  margin-top: 36px;
  max-width: 820px;
  opacity: 0.92;
}
.hero .ctas {
  margin-top: 56px;
  display: flex;
  gap: 16px;
  flex-wrap: wrap;
}
.btn {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 16px 28px;
  font-family: var(--font-body);
  font-size: 15px;
  font-weight: 500;
  letter-spacing: 0.01em;
  border-radius: 0;
  border: 1px solid var(--text-on-dark);
  color: var(--text-on-dark);
  background: transparent;
  cursor: pointer;
  transition: background 0.2s, color 0.2s, border-color 0.2s;
}
.btn:hover { background: var(--text-on-dark); color: var(--bg-dark); }
.btn-primary {
  background: var(--accent);
  border-color: var(--accent);
  color: #fff;
}
.btn-primary:hover { background: var(--accent-dim); border-color: var(--accent-dim); color: #fff; }

.btn .arrow {
  transition: transform 0.2s;
  display: inline-block;
}
.btn:hover .arrow { transform: translateX(3px); }

/* Hero ambient detail - small italic note bottom */
.hero-margin-note {
  position: absolute;
  bottom: 40px;
  right: 24px;
  font-family: var(--font-display);
  font-style: italic;
  font-size: 13px;
  color: var(--muted-on-dark);
  max-width: 240px;
  text-align: right;
  display: none;
}
@media (min-width: 1100px) { .hero-margin-note { display: block; right: 80px; } }

/* ===== Client logo strip ===== */
.clients {
  padding: 60px 0;
  border-top: 1px solid var(--border-on-dark);
  border-bottom: 1px solid var(--border-on-dark);
}
.clients-inner { text-align: center; }
.clients .label {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
  margin-bottom: 30px;
}
.clients-grid {
  display: flex;
  flex-wrap: wrap;
  justify-content: center;
  gap: 18px 36px;
  align-items: center;
}
.client-name {
  font-family: var(--font-display);
  font-size: 17px;
  font-weight: 400;
  letter-spacing: 0;
  color: var(--text-on-dark);
  opacity: 0.55;
  transition: opacity 0.25s;
  white-space: nowrap;
}
.client-name:hover { opacity: 1; }
@media (min-width: 768px) {
  .clients-grid { gap: 24px 48px; }
  .client-name { font-size: 19px; }
}

/* ===== Variant 2: Editorial logo strip w/ drag + popover ===== */
.v2 {
  position: relative;
  user-select: none;
  -webkit-user-select: none;
}
.v2-track-wrap {
  position: relative;
  overflow: hidden;
  padding: 44px 0;
  border-top: 1px solid var(--border-on-dark);
  border-bottom: 1px solid var(--border-on-dark);
  cursor: grab;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 80px, #000 calc(100% - 80px), transparent);
          mask-image: linear-gradient(90deg, transparent, #000 80px, #000 calc(100% - 80px), transparent);
  touch-action: pan-y;
}
.v2-track-wrap.is-dragging { cursor: grabbing; }
.v2-track-wrap.is-dragging * { cursor: grabbing !important; }
.v2-track {
  display: flex;
  gap: 80px;
  width: max-content;
  align-items: center;
  will-change: transform;
}
.v2-item {
  height: 44px;
  display: inline-flex;
  align-items: center;
  color: var(--muted-on-dark);
  white-space: nowrap;
  transition: color 0.3s ease;
  background: none;
  border: none;
  padding: 0;
  font: inherit;
  cursor: inherit;
  position: relative;
  outline: none;
}
.v2-item:hover,
.v2-item:focus-visible,
.v2-item.is-active { color: var(--text-on-dark); }
.v2-item:focus-visible {
  outline: 1px solid var(--accent);
  outline-offset: 12px;
  border-radius: 2px;
}
/* Per-brand typography */
.b-microsoft { font-family: "Inter", sans-serif; font-size: 22px; font-weight: 500; letter-spacing: -0.015em; }
.b-microsoft::before {
  content: "";
  display: inline-block;
  width: 18px;
  height: 18px;
  margin-right: 10px;
  background:
    linear-gradient(currentColor 0 0) top left / 8px 8px no-repeat,
    linear-gradient(currentColor 0 0) top right / 8px 8px no-repeat,
    linear-gradient(currentColor 0 0) bottom left / 8px 8px no-repeat,
    linear-gradient(currentColor 0 0) bottom right / 8px 8px no-repeat;
  flex-shrink: 0;
}
.b-deloitte { font-family: "Inter", sans-serif; font-size: 24px; font-weight: 700; letter-spacing: -0.025em; }
.b-deloitte::after {
  content: "";
  display: inline-block;
  width: 7px;
  height: 7px;
  background: currentColor;
  border-radius: 50%;
  margin-left: 3px;
  transform: translateY(8px);
}
.b-kpmg { font-family: "Archivo", sans-serif; font-size: 26px; font-weight: 800; letter-spacing: 0.02em; }
.b-american { font-family: "Inter", sans-serif; font-size: 20px; font-weight: 600; letter-spacing: 0.04em; text-transform: uppercase; }
.b-american .aa { display: inline-block; margin-right: 10px; font-style: italic; font-weight: 800; letter-spacing: -0.04em; }
.b-delta { font-family: "Archivo", sans-serif; font-size: 22px; font-weight: 400; letter-spacing: 0.4em; text-transform: uppercase; padding-left: 4px; }
.b-delta::before {
  content: "";
  display: inline-block;
  width: 0; height: 0;
  border-left: 9px solid transparent;
  border-right: 9px solid transparent;
  border-bottom: 16px solid currentColor;
  margin-right: 12px;
  transform: translateY(2px);
}
.b-united { font-family: "Inter", sans-serif; font-size: 22px; font-weight: 700; letter-spacing: 0.02em; text-transform: uppercase; }
.b-bell { font-family: "Archivo", sans-serif; font-size: 26px; font-weight: 800; letter-spacing: -0.02em; font-style: italic; }
.b-ncr { font-family: "Archivo", sans-serif; font-size: 28px; font-weight: 800; letter-spacing: -0.04em; }
.b-hilton { font-family: "DM Serif Display", serif; font-size: 26px; font-weight: 400; letter-spacing: 0.01em; }
.b-keebler { font-family: "Playfair Display", serif; font-size: 26px; font-weight: 500; font-style: italic; letter-spacing: -0.005em; }
/* Popover */
.v2-popover {
  position: absolute;
  top: 0;
  left: 0;
  transform: translate(-50%, calc(-100% - 8px));
  background: var(--bg-darker);
  border: 1px solid var(--border-on-dark);
  padding: 18px 24px 20px;
  max-width: 360px;
  min-width: 240px;
  pointer-events: none;
  opacity: 0;
  transition: opacity 0.22s ease, transform 0.22s ease;
  z-index: 10;
}
.v2-popover.is-visible {
  opacity: 1;
  transform: translate(-50%, calc(-100% - 16px));
}
.v2-popover::before {
  content: "";
  position: absolute;
  bottom: -7px;
  left: 50%;
  transform: translateX(-50%) rotate(45deg);
  width: 12px;
  height: 12px;
  background: var(--bg-darker);
  border-right: 1px solid var(--border-on-dark);
  border-bottom: 1px solid var(--border-on-dark);
}
.v2-popover .pop-label {
  font-family: "Inter", sans-serif;
  font-size: 10px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 8px;
  font-weight: 500;
  display: inline-flex;
  align-items: center;
  gap: 8px;
}
.v2-popover .pop-label::before {
  content: "";
  display: inline-block;
  width: 5px;
  height: 5px;
  background: var(--accent);
  border-radius: 50%;
}
.v2-popover .pop-brand {
  font-family: "Fraunces", serif;
  font-size: 17px;
  font-weight: 500;
  color: var(--text-on-dark);
  margin-bottom: 8px;
  letter-spacing: -0.005em;
}
.v2-popover .pop-text {
  font-family: "Inter", sans-serif;
  font-size: 14px;
  line-height: 1.55;
  color: var(--text-on-dark);
  opacity: 0.85;
}
@media (max-width: 600px) {
  .v2-popover {
    transform: translate(-50%, calc(0% + 96px));
    max-width: 280px;
  }
  .v2-popover.is-visible {
    transform: translate(-50%, calc(0% + 102px));
  }
  .v2-popover::before {
    bottom: auto;
    top: -7px;
    border-right: none;
    border-bottom: none;
    border-left: 1px solid var(--border-on-dark);
    border-top: 1px solid var(--border-on-dark);
  }
}
.sr-only {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0,0,0,0);
  white-space: nowrap;
  border: 0;
}
.v2-caption {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
  margin-bottom: 28px;
  text-align: center;
}

/* ===== Work / Case studies ===== */
.work-rows { margin-top: 40px; }
.work-row {
  display: grid;
  grid-template-columns: 1fr;
  gap: 32px;
  align-items: start;
  padding: 56px 0;
  border-top: 1px solid var(--border-on-light);
}
.work-row:last-child { border-bottom: 1px solid var(--border-on-light); }
@media (min-width: 900px) {
  .work-row {
    grid-template-columns: 80px 1fr 1fr;
    gap: 48px;
    padding: 88px 0;
  }
  .work-row.reverse > :nth-child(2) { order: 3; }
  .work-row.reverse > :nth-child(3) { order: 2; }
}
.work-num {
  font-family: var(--font-display);
  font-size: 48px;
  font-weight: 300;
  color: var(--accent);
  line-height: 1;
  font-feature-settings: "lnum";
}
@media (min-width: 900px) { .work-num { font-size: 56px; } }
.work-title {
  font-family: var(--font-display);
  font-size: clamp(28px, 3.5vw, 44px);
  line-height: 1.1;
  letter-spacing: -0.015em;
  margin-bottom: 8px;
}
.work-meta {
  font-family: var(--font-body);
  font-size: 12px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--muted-on-light);
  margin-bottom: 24px;
}
.work-row p {
  font-size: 16px;
  line-height: 1.6;
  color: var(--text-on-light);
  margin-bottom: 12px;
  max-width: 480px;
}
.work-row p strong {
  font-weight: 500;
  font-style: italic;
  font-family: var(--font-display);
  color: var(--accent);
  margin-right: 4px;
  letter-spacing: 0;
}
.work-link {
  display: inline-block;
  margin-top: 20px;
  font-size: 14px;
  font-weight: 500;
  border-bottom: 1px solid var(--text-on-light);
  padding-bottom: 2px;
  transition: color 0.2s, border-color 0.2s;
}
.work-link:hover { color: var(--accent); border-color: var(--accent); }

.work-visual {
  aspect-ratio: 4 / 3;
  display: flex;
  align-items: flex-end;
  padding: 20px;
  color: #fff;
  position: relative;
  overflow: hidden;
  font-family: var(--font-display);
}
.work-visual::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(160deg, rgba(0,0,0,0) 40%, rgba(0,0,0,0.45));
  pointer-events: none;
}
.work-visual span {
  position: relative;
  z-index: 2;
  font-size: clamp(20px, 2.5vw, 26px);
  font-style: italic;
  font-weight: 400;
  line-height: 1.15;
}
.visual-rita { background: linear-gradient(135deg, #2A1428 0%, #5C2845 50%, #2A1428 100%); }
.visual-jennifer { background: linear-gradient(135deg, #0F1F2C 0%, #1F3A4A 50%, #0F1F2C 100%); }
.visual-straightdeal { background: linear-gradient(135deg, #3A2818 0%, #6B4628 50%, #3A2818 100%); }
.visual-jm { background: linear-gradient(135deg, #1C1C1F 0%, #2C2C30 50%, #1C1C1F 100%); border: 1px solid #C5392B; }
.visual-eys { background: linear-gradient(135deg, #0A0A0A 0%, #1A1A1A 50%, #0A0A0A 100%); }
.visual-eys span { color: #C9A45C; }

/* ===== Studio section ===== */
.studio-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 48px;
  margin-top: 64px;
}
@media (min-width: 900px) {
  .studio-grid { grid-template-columns: repeat(3, 1fr); gap: 56px; }
}
.studio-block h4 {
  font-family: var(--font-display);
  font-size: 22px;
  margin-bottom: 16px;
  font-weight: 400;
}
.studio-block h4 em {
  font-style: italic;
  color: var(--accent);
}
.studio-block p {
  font-size: 16px;
  line-height: 1.65;
  color: var(--text-on-dark);
  opacity: 0.88;
}

.price-block {
  margin-top: 12px;
  padding-top: 12px;
  border-top: 1px solid var(--border-on-dark);
  font-family: var(--font-display);
  font-size: 18px;
  font-weight: 400;
}
.price-block span {
  font-family: var(--font-body);
  font-size: 12px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
  display: block;
  margin-bottom: 6px;
  font-style: normal;
}

.studio-cta {
  margin-top: 56px;
  display: flex;
  gap: 16px;
  flex-wrap: wrap;
}

/* ===== Rooms grid ===== */
.rooms-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1px;
  margin-top: 56px;
  background: var(--border-on-light);
  border: 1px solid var(--border-on-light);
}
@media (min-width: 700px) {
  .rooms-grid { grid-template-columns: repeat(2, 1fr); }
}
@media (min-width: 1000px) {
  .rooms-grid { grid-template-columns: repeat(3, 1fr); }
}
.room {
  background: var(--bg-light);
  padding: 40px 32px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  min-height: 240px;
  transition: background 0.2s;
}
.room:hover { background: #FFFEFA; }
.room h4 {
  font-family: var(--font-display);
  font-size: 28px;
  line-height: 1.15;
  margin-bottom: 12px;
  font-weight: 400;
  color: var(--text-on-light);
}
.room h4 em { font-style: italic; color: var(--accent); }
.room p {
  font-size: 15px;
  line-height: 1.55;
  color: var(--muted-on-light);
  margin-bottom: 24px;
  max-width: 320px;
}
.room .room-link {
  font-family: var(--font-body);
  font-size: 13px;
  font-weight: 500;
  letter-spacing: 0.05em;
  color: var(--text-on-light);
  text-transform: uppercase;
  display: inline-flex;
  align-items: center;
  gap: 8px;
}
.room .room-link .arrow {
  transition: transform 0.2s;
}
.room:hover .room-link .arrow { transform: translateX(4px); }
.room .room-link:hover { color: var(--accent); }

/* ===== The Question moment ===== */
.question {
  padding: 140px 0;
  text-align: center;
}
.question .container { max-width: 1000px; }
.question p.q-text {
  font-family: var(--font-display);
  font-size: clamp(28px, 4.5vw, 52px);
  line-height: 1.18;
  letter-spacing: -0.015em;
  font-weight: 300;
  font-style: italic;
  color: var(--text-on-dark);
  margin-bottom: 32px;
}
.question p.q-text em { color: var(--accent); font-style: italic; }
.question .q-attribution {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
}
.question .q-attribution a {
  border-bottom: 1px solid var(--muted-on-dark);
  padding-bottom: 2px;
  transition: color 0.2s, border-color 0.2s;
}
.question .q-attribution a:hover { color: var(--accent); border-color: var(--accent); }

/* ===== About preview ===== */
.about-preview {
  display: grid;
  grid-template-columns: 1fr;
  gap: 48px;
  align-items: center;
  margin-top: 64px;
}
@media (min-width: 900px) {
  .about-preview {
    grid-template-columns: 5fr 7fr;
    gap: 80px;
  }
}
.about-photo {
  width: 100%;
  aspect-ratio: 1;
  max-width: 420px;
  border-radius: 0;
  object-fit: cover;
  filter: contrast(1.02);
}
.about-text h3 {
  font-family: var(--font-display);
  font-size: clamp(32px, 4vw, 48px);
  line-height: 1.1;
  margin-bottom: 28px;
  font-weight: 400;
  letter-spacing: -0.015em;
}
.about-text h3 em { font-style: italic; color: var(--accent); }
.about-text p {
  font-size: 17px;
  line-height: 1.65;
  color: var(--text-on-light);
  margin-bottom: 16px;
  max-width: 580px;
}
.about-text .about-link {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  margin-top: 16px;
  font-family: var(--font-body);
  font-size: 13px;
  font-weight: 500;
  letter-spacing: 0.05em;
  text-transform: uppercase;
  color: var(--text-on-light);
  border-bottom: 1px solid var(--text-on-light);
  padding-bottom: 4px;
  transition: color 0.2s, border-color 0.2s;
}
.about-text .about-link:hover { color: var(--accent); border-color: var(--accent); }
.about-text .about-link .arrow { transition: transform 0.2s; }
.about-text .about-link:hover .arrow { transform: translateX(4px); }

/* ===== Words section ===== */
.words-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 48px;
  margin-top: 56px;
}
@media (min-width: 900px) {
  .words-grid { grid-template-columns: 1.2fr 1fr; gap: 80px; }
}
.book-feature {
  padding: 48px 36px;
  background: linear-gradient(135deg, #1A1715 0%, #0F0E0D 100%);
  border: 1px solid var(--border-on-dark);
  position: relative;
}
.book-feature .book-label {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 24px;
}
.book-feature h4 {
  font-family: var(--font-display);
  font-size: clamp(26px, 3.5vw, 36px);
  line-height: 1.12;
  letter-spacing: -0.015em;
  margin-bottom: 8px;
  font-weight: 400;
  font-style: italic;
}
.book-feature .subtitle {
  font-family: var(--font-display);
  font-size: 16px;
  color: var(--muted-on-dark);
  margin-bottom: 28px;
  font-style: normal;
}
.book-feature p.book-blurb {
  font-size: 15px;
  line-height: 1.65;
  color: var(--text-on-dark);
  opacity: 0.85;
  margin-bottom: 28px;
  max-width: 480px;
}
.book-feature .book-cta {
  font-size: 13px;
  font-weight: 500;
  letter-spacing: 0.05em;
  text-transform: uppercase;
  color: var(--text-on-dark);
  border-bottom: 1px solid var(--text-on-dark);
  padding-bottom: 3px;
  display: inline-block;
}
.book-feature .book-cta:hover { color: var(--accent); border-color: var(--accent); }

.words-list { display: flex; flex-direction: column; gap: 24px; }
.words-item {
  padding: 24px 0;
  border-bottom: 1px solid var(--border-on-dark);
  display: block;
}
.words-item:first-child { border-top: 1px solid var(--border-on-dark); }
.words-item .w-meta {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
  margin-bottom: 8px;
}
.words-item h5 {
  font-family: var(--font-display);
  font-size: 22px;
  font-weight: 400;
  letter-spacing: -0.01em;
  line-height: 1.2;
  color: var(--text-on-dark);
}
.words-item:hover h5 { color: var(--accent); }

/* ===== Contact CTA ===== */
.contact-cta { text-align: left; }
.contact-cta .container { max-width: 900px; }
.contact-cta h2 {
  font-family: var(--font-display);
  font-size: clamp(36px, 5.5vw, 64px);
  line-height: 1.05;
  letter-spacing: -0.02em;
  margin-bottom: 32px;
  font-weight: 400;
}
.contact-cta h2 em { font-style: italic; color: var(--accent); }
.contact-cta p {
  font-size: clamp(17px, 2vw, 21px);
  line-height: 1.55;
  color: var(--text-on-light);
  margin-bottom: 44px;
  max-width: 720px;
}
.contact-cta .btn-primary {
  background: var(--text-on-light);
  border-color: var(--text-on-light);
  color: var(--bg-light);
  padding: 18px 32px;
  font-size: 15px;
}
.contact-cta .btn-primary:hover { background: var(--accent); border-color: var(--accent); color: #fff; }

/* ===== Signature line ===== */
.signature {
  padding: 120px 0;
  text-align: center;
}
.signature p {
  font-family: var(--font-display);
  font-size: clamp(22px, 3vw, 36px);
  line-height: 1.3;
  font-style: italic;
  font-weight: 300;
  letter-spacing: -0.005em;
  color: var(--text-on-dark);
  max-width: 920px;
  margin: 0 auto 28px;
}
.signature .sig-attr {
  font-family: var(--font-body);
  font-size: 12px;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
}

/* ===== Footer ===== */
.site-footer {
  background: var(--bg-darker);
  padding: 80px 0 32px;
  border-top: 1px solid var(--border-on-dark);
}
.footer-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 48px;
  margin-bottom: 64px;
}
@media (min-width: 700px) {
  .footer-grid { grid-template-columns: repeat(3, 1fr); gap: 64px; }
}
.footer-col h6 {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
  margin-bottom: 18px;
  font-weight: 500;
}
.footer-col ul { list-style: none; display: flex; flex-direction: column; gap: 10px; }
.footer-col a {
  color: var(--text-on-dark);
  opacity: 0.75;
  font-size: 14px;
  transition: opacity 0.2s, color 0.2s;
}
.footer-col a:hover { opacity: 1; color: var(--accent); }
.footer-col .contact-item {
  font-family: var(--font-display);
  font-size: 17px;
  opacity: 0.9;
}

.footer-bottom {
  border-top: 1px solid var(--border-on-dark);
  padding-top: 32px;
  display: flex;
  flex-direction: column;
  gap: 18px;
  align-items: flex-start;
}
@media (min-width: 800px) {
  .footer-bottom { flex-direction: row; justify-content: space-between; align-items: center; }
}
.footer-signature {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 14px;
  color: var(--muted-on-dark);
  max-width: 580px;
  line-height: 1.5;
}
.footer-meta {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
}

/* ===== Reveal animation ===== */
.reveal {
  opacity: 1;
  transform: none;
  transition: opacity 0.7s ease, transform 0.7s ease;
}
.js .reveal {
  opacity: 0;
  transform: translateY(20px);
}
.js .reveal.visible {
  opacity: 1;
  transform: translateY(0);
}

/* ===== Selection ===== */
::selection { background: var(--accent); color: #fff; }

/* ============================================================
   STUDIO PAGE  (studio.html)
   ============================================================ */

/* Page hero — smaller than home hero, sets the offer */
.studio-hero {
  padding-top: 160px;
  padding-bottom: 90px;
}
.studio-hero .container { max-width: 1000px; }
.studio-hero h1 {
  font-size: clamp(40px, 6.5vw, 76px);
  line-height: 1.04;
  letter-spacing: -0.02em;
  margin-bottom: 0;
}
.studio-hero h1 em { font-style: italic; color: var(--accent); }
.studio-hero .lede {
  margin-top: 32px;
  max-width: 760px;
  font-size: clamp(18px, 2vw, 23px);
  opacity: 0.92;
}

/* ===== The price anchors (the loud filter) ===== */
.anchors {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1px;
  margin-top: 64px;
  background: var(--border-on-dark);
  border: 1px solid var(--border-on-dark);
}
@media (min-width: 760px) { .anchors { grid-template-columns: 1fr 1fr; } }
.anchor {
  background: var(--bg-dark);
  padding: 48px 40px;
  display: flex;
  flex-direction: column;
}
.anchor .anchor-label {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
  margin-bottom: 24px;
}
.anchor .anchor-price {
  font-family: var(--font-display);
  font-size: clamp(48px, 7vw, 72px);
  font-weight: 300;
  line-height: 1;
  letter-spacing: -0.02em;
  color: var(--text-on-dark);
  font-feature-settings: "lnum";
}
.anchor .anchor-price .small {
  font-size: 0.4em;
  color: var(--muted-on-dark);
  letter-spacing: 0;
  font-weight: 400;
}
.anchor .anchor-price .from {
  display: block;
  font-family: var(--font-body);
  font-size: 13px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 10px;
  font-weight: 500;
}
.anchor .anchor-desc {
  margin-top: 22px;
  font-size: 15px;
  line-height: 1.6;
  color: var(--text-on-dark);
  opacity: 0.82;
  max-width: 380px;
}

/* ===== Build includes (confident prose, not a checklist) ===== */
.includes-intro { max-width: 720px; }
.includes-cols {
  display: grid;
  grid-template-columns: 1fr;
  gap: 40px 64px;
  margin-top: 56px;
}
@media (min-width: 800px) { .includes-cols { grid-template-columns: 1fr 1fr; } }
.include-group h4 {
  font-family: var(--font-display);
  font-size: 22px;
  font-weight: 400;
  margin-bottom: 14px;
}
.include-group h4 em { font-style: italic; color: var(--accent); }
.include-group p {
  font-size: 16px;
  line-height: 1.7;
  color: var(--text-on-light);
  opacity: 0.9;
  max-width: 520px;
}

/* ===== Avatar slot ===== */
.avatar-band { padding: 90px 0; }
.avatar-band .container { max-width: 1080px; }
.avatar-row {
  display: grid;
  grid-template-columns: 1fr;
  gap: 48px;
  align-items: center;
}
@media (min-width: 860px) {
  .avatar-row { grid-template-columns: 420px 1fr; gap: 72px; }
}
/* The slot — now holds Nadia's talking-head video (16:9) */
.avatar-slot {
  position: relative;
  width: 100%;
  max-width: 560px;
  aspect-ratio: 16 / 9;
  background:
    radial-gradient(120% 80% at 50% 0%, #1A1715 0%, var(--bg-darker) 70%);
  border: 1px solid var(--border-on-dark);
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  text-align: center;
  overflow: hidden;
}
@media (min-width: 860px) {
  .avatar-row { grid-template-columns: 560px 1fr; gap: 56px; }
}
.avatar-video {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  background: #EDE8DF;
}
/* Hide native controls until the visitor has started playback */
.avatar-slot .avatar-video::-webkit-media-controls { display: none !important; }
.avatar-slot.is-playing .avatar-video::-webkit-media-controls { display: flex !important; }
.avatar-video { }
.avatar-slot:not(.is-playing) .avatar-video { pointer-events: none; }

/* Custom play button overlay (premium, brand-accent) */
.avatar-play {
  position: absolute;
  inset: 0;
  z-index: 3;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 16px;
  background: linear-gradient(180deg, rgba(15,14,13,0.05) 0%, rgba(15,14,13,0.32) 100%);
  border: none;
  cursor: pointer;
  font-family: var(--font-body);
  transition: background 0.3s ease, opacity 0.35s ease;
}
.avatar-play:hover { background: linear-gradient(180deg, rgba(15,14,13,0.02) 0%, rgba(15,14,13,0.22) 100%); }
.avatar-slot.is-playing .avatar-play { opacity: 0; pointer-events: none; }

.avatar-play .ap-ring {
  width: 76px; height: 76px;
  border-radius: 50%;
  background: rgba(245,242,236,0.92);
  display: flex; align-items: center; justify-content: center;
  box-shadow: 0 8px 30px rgba(15,14,13,0.35);
  transition: transform 0.25s ease, background 0.25s ease;
  position: relative;
}
.avatar-play .ap-ring::before {
  content: "";
  position: absolute;
  inset: -8px;
  border-radius: 50%;
  border: 1px solid rgba(245,242,236,0.5);
  animation: avpulse 2.6s ease-in-out infinite;
}
@keyframes avpulse {
  0%, 100% { transform: scale(1); opacity: 0.9; }
  50% { transform: scale(1.12); opacity: 0.3; }
}
.avatar-play:hover .ap-ring { transform: scale(1.07); background: #fff; }
.avatar-play .ap-tri {
  width: 0; height: 0;
  border-left: 20px solid var(--accent);
  border-top: 12px solid transparent;
  border-bottom: 12px solid transparent;
  margin-left: 5px;
}
.avatar-play .ap-label {
  font-size: 12px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--text-on-dark);
  text-shadow: 0 1px 8px rgba(15,14,13,0.5);
  font-weight: 500;
}

/* "AI presenter" honesty tag, bottom-left */
.avatar-ai-tag {
  position: absolute;
  z-index: 4;
  left: 12px; bottom: 12px;
  font-family: var(--font-body);
  font-size: 10px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--text-on-dark);
  background: rgba(15,14,13,0.55);
  backdrop-filter: blur(6px);
  padding: 5px 10px;
  border: 1px solid rgba(245,242,236,0.18);
  border-radius: 2px;
  pointer-events: none;
}
.avatar-copy h3 {
  font-family: var(--font-display);
  font-size: clamp(26px, 3.5vw, 40px);
  line-height: 1.12;
  letter-spacing: -0.015em;
  font-weight: 400;
  margin-bottom: 20px;
}
.avatar-copy h3 em { font-style: italic; color: var(--accent); }
.avatar-copy p {
  font-size: 16px;
  line-height: 1.7;
  color: var(--text-on-dark);
  opacity: 0.88;
  max-width: 520px;
  margin-bottom: 14px;
}
.avatar-copy .av-aside {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 14px;
  color: var(--muted-on-dark);
  margin-top: 18px;
}

/* ===== Add-on menu ===== */
.addons-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1px;
  margin-top: 56px;
  background: var(--border-on-dark);
  border: 1px solid var(--border-on-dark);
}
@media (min-width: 700px) { .addons-grid { grid-template-columns: 1fr 1fr; } }
@media (min-width: 1000px) { .addons-grid { grid-template-columns: 1fr 1fr 1fr; } }
.addon {
  background: var(--bg-dark);
  padding: 32px 30px;
  display: flex;
  flex-direction: column;
  min-height: 160px;
}
.addon .addon-name {
  font-family: var(--font-display);
  font-size: 20px;
  font-weight: 400;
  line-height: 1.2;
  margin-bottom: 10px;
}
.addon .addon-desc {
  font-size: 14px;
  line-height: 1.55;
  color: var(--text-on-dark);
  opacity: 0.72;
  margin-bottom: 18px;
  flex-grow: 1;
}
.addon .addon-price {
  font-family: var(--font-display);
  font-size: 18px;
  color: var(--accent);
  font-feature-settings: "lnum";
}
.addon .addon-price .per {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--muted-on-dark);
}
.addons-note {
  margin-top: 36px;
  font-family: var(--font-display);
  font-style: italic;
  font-size: 16px;
  color: var(--muted-on-dark);
  max-width: 640px;
}

/* ===== Terms / fine-print strip ===== */
.terms-strip {
  margin-top: 8px;
  border-top: 1px solid var(--border-on-light);
  padding-top: 40px;
  display: grid;
  grid-template-columns: 1fr;
  gap: 28px;
}
@media (min-width: 800px) { .terms-strip { grid-template-columns: 1fr 1fr; } }
.terms-strip .terms-item h5 {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--muted-on-light);
  margin-bottom: 10px;
}
.terms-strip .terms-item p {
  font-size: 15px;
  line-height: 1.6;
  color: var(--text-on-light);
  opacity: 0.85;
  max-width: 460px;
}
.terms-strip .terms-item a {
  color: var(--accent);
  border-bottom: 1px solid var(--accent);
  padding-bottom: 1px;
}

/* ============================================================
   LEGAL / LONG-FORM DOCUMENT PAGES  (terms.html, privacy.html)
   ============================================================ */
.doc { padding: 64px 0 96px; }

.doc-header { margin-bottom: 48px; }
.doc-eyebrow {
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted-on-light);
  margin-bottom: 18px;
  font-weight: 500;
}
.doc h1 {
  font-family: var(--font-display);
  font-size: clamp(36px, 5vw, 56px);
  line-height: 1.05;
  letter-spacing: -0.02em;
  font-weight: 400;
  margin-bottom: 24px;
}
.doc h1 em { font-style: italic; color: var(--accent); }
.doc .doc-intro {
  font-size: 19px;
  line-height: 1.55;
  color: var(--text-on-light);
  max-width: 640px;
}
.doc .effective {
  font-size: 13px;
  color: var(--muted-on-light);
  margin-top: 24px;
  font-style: italic;
}

.doc h2 {
  font-family: var(--font-display);
  font-size: 28px;
  line-height: 1.15;
  letter-spacing: -0.01em;
  font-weight: 400;
  margin-top: 56px;
  margin-bottom: 20px;
}
.doc h2 .num {
  color: var(--accent);
  font-style: italic;
  margin-right: 8px;
}
.doc h3 {
  font-family: var(--font-display);
  font-size: 19px;
  font-weight: 500;
  margin-top: 28px;
  margin-bottom: 10px;
  letter-spacing: -0.005em;
}
.doc p {
  margin-bottom: 16px;
  max-width: 680px;
}
.doc ul, .doc ol {
  margin: 14px 0 20px 22px;
  max-width: 680px;
}
.doc li {
  margin-bottom: 8px;
  line-height: 1.6;
}
.doc strong { font-weight: 600; }
.doc em { font-style: italic; }

.callout {
  margin: 24px 0;
  padding: 20px 24px;
  background: #fff;
  border-left: 3px solid var(--accent);
  font-size: 16px;
}
.callout p:last-child { margin-bottom: 0; }
.callout em { font-style: italic; }
